By Howard Smith, Operations Manager Are you one of many transactional Freight Brokers calling on shippers for available truckloads, or has your sales approach evolved to a consultative, multi-service Third-Party Logistics (3PL) business model? A Changing...
Does your Freight Agent business have a marketing strategy? Whether you are just starting out or are well-established, it is always wise to evaluate your marketing strategy if you seek to stay competitive in an already highly competitive industry. Anything you do to...
Are you thinking of becoming a Freight Agent? Perhaps you think you should become a Freight Broker; or, perhaps you lack the knowledge to know which is right for you! The work of a Freight Agent is very similar to that of a Freight Broker with a few primary...
As an Independent Freight Agent, your days (and nights) are full. It is a popular notion you should be striving for “work-life balance”. But is that even possible? Some professionals believe it is a myth. Googling “work-life balance tips” yields an abundance of...
By Vickie Kopf, Vice President of Kopf Logistics Group There are four elements of leadership I view as important in leading our Kopf Logistics Group team: courage, character, competence, and conversation. I call these the four “C’s” of leadership. Courage First,...
If you’re an Independent Freight Agent, cold calling is familiar to you. Whether you are a new Freight Agent or a seasoned veteran, just remember…nobody likes cold calling. Everyone gets nervous. Everyone faces rejection. But, you can succeed! Rejection does not...
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